MyGov is currently inviting applications for the position of Social Media Manager (Gujarati) on a contractual basis.

Responsibilities

• The resource will manage the state social media accounts of MyGov for the Gujarati language.
• The Social Media Manager would generate, edit, publish, and share engaging content on social media platforms daily (e.g., text, infographics, videos etc.).
• Design and implement social media strategies to align with MyGov’s goals and objectives, and amplify posts based on the target audience.
• Communicate with followers, respond to queries in a timely manner, and monitor comments, feedback, and reviews on social media platforms.
• Suggest and implement new ideas to disseminate information related to government schemes through promotions, competitions, and campaigns.
• Stay up-to-date with current technologies and trends in social media, design tools, and applications.
• Coordinate with MyGov internal teams to create event-based posts and content in Gujarati for the target audience.
• Proofread and edit content to ensure high-quality social media posts as per MyGov’s requirements.
• Monitor social media accounts, track, and report insights (traffic, engagement, shares, conversion rates, etc.) to MyGov.
• Collaborate with the content team to ensure social media posts accurately convey the source language meaning; edit, rewrite, and restructure content as needed.

Important Links:

About MyGov

MyGov is the citizen engagement platform of the Government of India. It is an Independent Business Division under Digital India Corporation, a Section 8 company under the Ministry of Electronics & Information Technology. Details about MyGov can be seen at https://MyGov.in.